Website SEO – Four Tips to Rank your Site

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If you want your customers to find you on internet, then you need to really work on SEO (search engine optimisation) of your website.

Do you know? Your website has 33% chance of click if you are on top rank. Whereas, 75% people don’t even visit second page of google search.

Here are the five most effective tips to increase your site rank:

1)    Improve your landing page and loading time

Landing page is the main or first page where your customer land from google search or ads. If your landing page is not clear or takes too much time to display, than there is strong chance that your churn rate will be high. Based on that activity Google will automatically decrease the rank of your website.

Important question is how to improve your landing page? Well there is couple of tips and tricks like make your landing page simple, proper categories of product, relevant to customer and some graphics to attract the customer. On other hand, landing time can be improve by writing simple code of website with implementation of extensions to improve your website.

2)    Optimize your site for mobile

Almost 72.6% of internet user are using their mobile device to search for website and applications. It is important that your website is optimize and properly design for the mobile device. There are couple of tools available on the internet that will allow your website to modified according to the mobile browser.  

You can also design mobile application for your website through free and easy tools available, where you don’t have to write any code. It’s an easy and simple way to increase the engagement of customer to increase the rank of your website.

3)    Use keywords and trending tags

Quality and appropriate content is one of the important elements that helps your website to rank higher in Google search.

Keywords phrase are the phrase that customer search to reach to your website. You have to think according to the customer perspective and your product offering. Like if you are in sports industry. You have to come up with phrase that customer is searching like best sports equipment’s etc. Using appropriate keywords that customer is searching in your website content will help your website to rank high.

Whereas to target new customer you can work on the trending words and hashtags in your website content to reach new customers.

4)    Allow costumers reviews and comments

Making your website user friendly is important element. You have to enable Google My Business and help other customer to rate your offering and products. This will help to increase the rank of your website. As, more customer will attract with positive rating and comments of other customers.